If you want to get more leads, you can’t simply compete. You’ve got to bring value to the field if you want people to pay attention to you.
What is Conversion Rate Optimization ? (CRO)
Conversion Rate is the term for how many visitors turn into actual customers. An example would be window shoppers. Window shoppers are valuable for two reasons:
They’re looking at your business (you’re getting exposure)
They’re potential customers. This means turning as much traffic into guaranteed sales as possible. The methods to achieve number two are numerous. Perhaps you want to convince them to be an email subscriber, or perhaps you want them to continue to visit your site and read your posts, or stay updated on your products?
You want to do everything you can to entice the window shoppers to buy your products or view your website, hence the term conversion rate. Converting the window shoppers into customers.
What are the benefits of Conversion Rate Optimization?
CRO can literally boost profits and halve your advertising or marketing costs.
An effective sales funnel will pay for itself soon enough, and any new customers will go straight into your revenue.
Another benefit of CRO is making your advertising more cost efficient. Paid advertising is getting more expensive, more competitive and definitely not going to pay off if a customer clicks and leaves without opting in. If they don’t opt in, you paid for that click without getting anything in return. CRO is a necessity for pay-per-click advertising.
Our Conversion Rate Optimization Process In a nutshell
"Titletagged did everything they said they would do and did it on time! The whole process was very easy with great service!"
"We contracted TitleTagged to improve our rankings in the search engines and they have done exactly that. We do business in a very competitive industry (online store ) and breaking into the top pages for important terms is extremely difficult."