Conversion Rate Optimization

If you want to get more leads, you can’t simply compete. You’ve got to bring value to the field if you want people to pay attention to you.

What is Conversion Rate Optimization ? (CRO)

Conversion Rate is the term for how many visitors turn into actual customers. An example would be window shoppers. Window shoppers are valuable for two reasons:

  • They’re looking at your business (you’re getting exposure)
  • They’re potential customers. This means turning as much traffic into guaranteed sales as possible. The methods to achieve number two are numerous. Perhaps you want to convince them to be an email subscriber, or perhaps you want them to continue to visit your site and read your posts, or stay updated on your products?

You want to do everything you can to entice the window shoppers to buy your products or view your website, hence the term conversion rate. Converting the window shoppers into customers.

We help you to understand your customers better

Leverage & convert your existing traffic

CRO doesn't require a large budget

What are the benefits of Conversion Rate Optimization?

  • CRO can literally boost profits and halve your advertising or marketing costs. 
  • An effective sales funnel will pay for itself soon enough, and any new customers will go straight into your revenue.
  • Another benefit of CRO is making your advertising more cost efficient. Paid advertising is getting more expensive, more competitive and definitely not going to pay off if a customer clicks and leaves without opting in. If they don’t opt in, you paid for that click without getting anything in return. CRO is a necessity for pay-per-click advertising.

Our Conversion Rate Optimization Process In a nutshell

Site Audit

Wireframing & develop testing strategy

Determine objectives

Measure Goals & KPI’s (Key Performance Indicators)

Identify personas & perform customer analysis

Easy to understand reporting

We look forward to working with you! Always feel free to ask us questions.

Tell us about your project

Let us help you get your business online and grow it with passion

Work for your money while making your money work for you! Invest your marketing budget into our acclaimed CRO strategy, developed by our professional team


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